NEW YORK, NY

Influencing customer behavior in store with cutting edge marketing solutions

Sneak Peek of Our Solutions

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Transformation Talks
Our in-booth theater will feature a daily line up of retail experience industry experts offering insights into topics such as retail analytics and proximity marketing, getting online in the store, bringing immersive experiences to flagship stores and what to look out for in the world of emerging technology.
Service Automation
We integrated our ordering kiosks with facial recognition technology and the Mix Master robotic cocktail machine creating a memorable, streamlined ordering experience. After choosing or designing your favorite drink from our self-ordering kiosks, featuring our own commercial-grade tablets, watch the robotic machine get to work preparing it!
Insights
We’re diving into the analytics that give retailers an unprecedented level of in-store knowledge, showing how our technology gathers, analyzes and gives actionable, real-time insight into in-store behaviors and preferences as well as business intelligence data. We’re answering questions such as: How well do you know what’s happening in your store? How are shoppers spending their time and money? How effective are your marketing campaigns?
Personalization at Scale
Our interactive fashion wall brings a digital shopping experience — complete with full curated looks and apparel details — into the store. Shoppers use the wall to browse products or explore complete “looks,” based on their own selected preferences. After browsing, the shopper can easily send selected items to a dressing room, add to their cart for in-store checkout or enter their phone number to receive a text message “wish list.”
Customer Loyalty
Provide convenience and improve speed of service for loyalty app users in the drive thru. Using digital displays along with sensor and voice technology, our smart drive thru solution identifies app users and delivers a personalized experience to loyal customers, building a stronger relationship with the customer and inspiring repeat visits. Digital displays help the associate prepare orders while customer-facing displays delivers a guided experience, presenting medication details and prescription reminders during dwell time.
Assisted Selling
This kiosk-based solution guides shoppers through a luxury or high-value purchase, offering component comparison and upsell opportunities along the path to purchase. Information captured during the kiosk interactions, including gender, age and sentiment, helps sales associates cater to individual needs and deliver smart service and a more personalized shopping experience.
Emerging Tech
Our in-booth emerging technology theater will feature live demonstrations of practical, multi-user, real-time, collaborative VR. The demonstrations, running at intervals throughout the day, will highlight use cases and tooling specific to digital signage involving retail, internal workflows for pre-visualization, sales engagement possibilities, concepts for flagship enterprise-level immersive interactive experiences and experiential destinations.

The John Batchelor Show live in our booth
Veteran WABC Host John Batchelor will interview retail technology experts live in the STRATACACHE booth, capturing the discussions for future broadcasts of The John Batchelor Show, a breaking-news program that focuses on a wide range of topics including global politics, economics and hard sciences. At NRF, the conversations will dive into how deep tech is evolving the retail landscape to thrive in the age of Amazon. Learn more at www.johnbatchelorshow.com and @batchelorshow.

Contact Us

Theater Schedule

9:00 AM

Emerging Technology Demo STRATACACHE

10:30 AM

In-Line Shopping... Getting Online in Store Jimmy Abraham - enVu

When consumers frequent an online store, data is gathered about who they are, what they like but don’t buy and what they are actually buying. Research shows, the consumer wants this same level of service when entering a brick and mortar store. The technology is in place to give your consumer a seamless In-Line shopping experience whether they are buying online or in-store. In this transformation talk, we'll explore two major components: getting your consumer in the store by creating a desired destination and what should be in place to make the perfect In-Line shopping experience.

11:00 AM

The ROI of Digital Engagement Technologies - Strategic Considerations Jonathan Rosen - PRN

The first question when considering whether to launch a new digital experience is will it deliver ROI? This session will share ROI considerations and results from a variety of STRATACACHE platforms (Digital Menu Boards, In-Store Signage, POS Messaging Platforms). We'll explore the relationship of ROI to ROO (return on objectives). We'll highlight powerful new digital measurement tools that can analyze a store like a website - providing real-time insights on store conditions and adjusting media dynamically, maximizing individual market opportunities and increasing ROI.

11:30 AM

Desitnation Shopping Jimmy Abraham - enVu

12:00 PM

Emerging Technology Demo STRATACACHE

1:30 PM

Best Practices of Retail Stores in the Experience Economy Dan Hodges - Consumers in Motion

Description TBA

2:00 PM

“Not Invented Here” The Future of Retail is in “Ecosystem Innovation” Manolo Almagro - Q Division

In an increasingly digital and connected environment, leaders of established companies frequently find themselves facing opportunities that they—or even their industries—cannot seize alone. Instead of relying on start-ups to create innovations and then buying in to them, true innovation will come from organizations taking part in ecosystem innovation, where multiple industries collaborate to develop and then commercialize new concepts.

2:30 PM

QSR Operational and Guest Experience Insights: Yesterday, Today and Tomorrow Cory Kiesel - STRATACACHE

During this transformation talk, industry expert Cory Kiesel will offer insights into how technology has dramatically changed the food service industry by improving the guest experience, increasing average check size, and boosting cash flow. Additionally, he will discuss technology trends that can put your restaurant ahead of the food service evolution by driving digital guest personalization and suggestive sell.

3:00 PM

Emerging Technology Demo STRATACACHE

9:00 AM

Emerging Technology Demo STRATACACHE

10:15 AM

Retail Analytics & Proximity Marketing Björn Sjölund - Walkbase

With more real-time and historical data available than ever before, we are able to forecast key performance indicator development for weeks at a time. Walkbase has the sensing and data processing technology needed to make large scale forecasting a reality for all retailers. Our technology enables retailers to make educated decisions around opening hours, staffing needs and inventory purchases.

10:45 AM

Using Virtual Reality to Transform the Retail Environment William Tustin - Centertec

During this transformation talk, William Tustin will talk about how VR content can be changed daily, unlike traditional media offerings of the past, so exciting new titles and experiences are continually offered, keeping our message fresh. Centertec leverages VR to reach schools systems by offering educational content, bringing school trips and summer camps to our store during days when other retail spaces may be empty.

11:15 AM

John Batchelor Show - WABC NYJohn Batchelor

Guest Interviews: Chris Riegel, Manolo Almagro, Rob Hall, & more!

1:30 PM

Tech and Commerce - How Media and Content are Converging with Retail Gwen Morrison - The Store/ WPP

As consumers move across platforms, publishing and media are becoming transactional. Learn how these developments are creating opportunities for retailers and brands.

2:00 PM

How to create a retail experience concept - first steps Mattias Hofmann - Scala EMEA

Digital store experience is more than just installing displays. Matthias will show an abstract of a real pitch presentation Scala EMEA did for a large German retailer.

2:30 PM

Under Construction: The Transforming Future of Retail Anne Marie Stephen - Street Fight

The future of retail is no longer a vision of a futuristic tomorrow, rather it has arrived and is playing out in real-time. As a "practical futurist," in this transformation talk, Anne Marie explores the technologies, solutions and consumer behaviors we are experiencing today and which will be the most valuable for impacting business in the short and long term.

3:00 PM

Emerging Technology Demo STRATACACHE

9:00 AM

Emerging Technology Demo STRATACACHE

10:30 AM

Projecting Delight - Engaging Customers with Custom Projection Mapping David Title - Bravo Media

The demand for immersive and engaging customer experiences has never been higher. Thanks to improvements in projector technology it is now viable to bring the power of projection mapping to the retail environment. Capable of truly unique displays, projection mapping requires an experienced team of designers to deliver the platform’s full potential. In this presentation, Bravo Media’s Chief Engagement Officer will show real-world examples of how they have harnessed the power of projection mapping to surprise and delight customers and guests. From Christmas displays at Saks Fifth Avenue in NYC to the just-opened Tao Nightclub in Chicago, see how projection mapping can transform the customer experience. Bravo Media is an experiential production company headquartered in New York where their in-house team of designers, animators, developers and producers create dynamic moments of engagement for events, launches, activations, retail, hospitality and commercial real estate.

11:00 AM

Data Science and Actionable Insights in Retail – The Risk of Waiting and The Value of Investing Joe Kokinda - STRATACACHE

The physical retail shopping experience is currently going through a major, once-in-a-lifetime, transformation. Online shopping has driven the use and utilization of data, data science and analytics to new levels of purpose and value. The future of the physical retail shopping experience is now expanding into many new areas of innovation including artificial intelligence, synthetic sensors, machine learning, augmented reality, virtual reality and many other technologies that are shaping our collective consumer future. At the center of all of this innovation: Data. Yes, just data. It is that simple, yet that complex. Online retailers have had the competitive advantage for years, but not anymore. You have in front of you, today, a timely and very unique opportunity to understand and invest in the strategic use of data, data science and related technology solutions sustain your viability in the marketplace and increase your competitive edge.

11:30 AM

Topic TBA Doug Chavez - Geometry Global

12:00 PM

Emerging Technology Demo STRATACACHE

Speakers NRF

STRATACACHE Family of Marketing Technology Companies